This morning we  received a contact form via our website from Confused.com.   It was  a pitch asking us to include the infographic (shown below) on one of the sites we blog for.

Usually we just ignore mails like this, but we have featured it because it was

1) personalised and polite
2) argued a good case for the value of the infographic
3) a great example of blogger outreach

Here’s what they said:

1

The infographic itself was produced by Snow + Rock in conjunction with Confused.com

winter-sports-clothing-guide

By Iain Martin