Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Author Archive
Watch how Verbier grows over 80 years (in 20 seconds!)

Watch how Verbier grows over 80 years (in 20 seconds!)

This superb graphic was created by Fiona Pia, an architect whose area of specialisation is alpine planning. Last year she published a PHD titled ‘Urbanizing the Swiss Alps: densification strategies for mountain towns’, which focused on Verbier. According to Pia, Verbier is a resort ‘that is reaching saturation point, with land availability constraints, road congestion and...
Les Arcs, Annecy, Montgenevre and other SkiDebrief 2017 Winners

Les Arcs, Annecy, Montgenevre and other SkiDebrief 2017 Winners

SkiDebrief – the end of season wrap-up by French ski resorts – took place in Val d’Isere at the end of April 2017. As well as being an opportunity to network and share best practice, the event also saw awards handed out. ‘Les Trophées de La Montagne Française’ were designed to reward the best new...
"We want Wifi, we want cell coverage!"

“We want Wifi, we want cell coverage!”

We recently came across this excellent video by French organisation Cluster Montagne – part of their Mission Benchmark Digital series.   The video includes interviews with ski resort professionals such as Earl Saline from the National Ski Areas Association, Leigh Hierholzer, Marketing and Communications Director at Arapahoe Basin and Jean-Pierre Chevalier, Marketing Director at Eldora Mountain...
Thames Meander & Bunbury Half Marathon Articles in Men's Running Magazine

Thames Meander & Bunbury Half Marathon Articles in Men’s Running Magazine

As well as writing about snowsports, Iain from Skipedia is a keen runner and takes part in a variety of races around the world. Last month he had articles published in the magazine and online about the Thames Meander Marathon in London and the Three Waters Half Marathon in Bunbury, Western Australia. Click on the...
“Pay for my Meribel ski holiday!” Probably not the best crowdfunding pitch…

“Pay for my Meribel ski holiday!” Probably not the best crowdfunding pitch…

Crowdfunding in snowsports is in vogue. Last year saw a hugely successful campaign organised by Joost Van Zundert in his attempt to protect La Grave from avaricious developers. That raised over €61,000 in a matter of weeks – principally because so many skiers and snowboarders out there feel strongly about La Grave – there’s an...
La Grave Crowdfunding Update

La Grave Crowdfunding Update

In the latest update from the ‘Let’s Keep It Wild’ La Grave crowdfunding campaign, it was revealed this week that Compagnie des Alpes (CDA) has withdrawn their bid to run the gondola in La Grave.   CDA or SATA were only candidates The commune had selected two candidates (CDA and SATA) a few months ago – controversially...