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We offer digital marketing & PR consultancy for the ski and travel industry.

Resorts
Watch how Verbier grows over 80 years (in 20 seconds!)

Watch how Verbier grows over 80 years (in 20 seconds!)

This superb graphic was created by Fiona Pia, an architect whose area of specialisation is alpine planning. Last year she published a PHD titled ‘Urbanizing the Swiss Alps: densification strategies for mountain towns’, which focused on Verbier. According to Pia, Verbier is a resort ‘that is reaching saturation point, with land availability constraints, road congestion and...
Les Arcs, Annecy, Montgenevre and other SkiDebrief 2017 Winners

Les Arcs, Annecy, Montgenevre and other SkiDebrief 2017 Winners

SkiDebrief – the end of season wrap-up by French ski resorts – took place in Val d’Isere at the end of April 2017. As well as being an opportunity to network and share best practice, the event also saw awards handed out. ‘Les Trophées de La Montagne Française’ were designed to reward the best new...
"We want Wifi, we want cell coverage!"

“We want Wifi, we want cell coverage!”

We recently came across this excellent video by French organisation Cluster Montagne – part of their Mission Benchmark Digital series.   The video includes interviews with ski resort professionals such as Earl Saline from the National Ski Areas Association, Leigh Hierholzer, Marketing and Communications Director at Arapahoe Basin and Jean-Pierre Chevalier, Marketing Director at Eldora Mountain...
La Grave Crowdfunding Update

La Grave Crowdfunding Update

In the latest update from the ‘Let’s Keep It Wild’ La Grave crowdfunding campaign, it was revealed this week that Compagnie des Alpes (CDA) has withdrawn their bid to run the gondola in La Grave.   CDA or SATA were only candidates The commune had selected two candidates (CDA and SATA) a few months ago – controversially...
Behind the scenes at 'The Jump' 2017 in Kuhtai

Behind the scenes at ‘The Jump’ 2017 in Kuhtai

Last month Iain from Skipedia was lucky enough to be taken on a behind-the-scenes tour of ‘The Jump’ in Kuhtai.     The most entertaining season yet This fourth season of the show has perhaps been the most entertaining yet – probably because it has featured more skiing than in previous years. Yet when you...
Tignes article by Skipedia in 'Men's Running' & 'InTheSnow' magazines

Tignes article by Skipedia in ‘Men’s Running’ & ‘InTheSnow’ magazines

In January 2017, Iain from Skipedia went out to Tignes to report on the inaugural ‘Indoor Sprint and Jump’. Iain’s interview with Christophe Lemaitre was published this week on the ‘Men’s Running’ magazine website.  You can read the full article here.     Iain also reported on the athletics for ‘In The Snow Magazine’ both...