26 Snippets from the LISTEX Summer Session 2014
Yesterday saw the first LISTEX Summer Session – an opportunity to network and chat about industry matters, as well as get in a few runs in the UK on real snow! We were delighted to be asked to moderate the forum, which saw two sessions on the Sochi Legacy and Ski Safety. Here’s 26 snippets...
Google wants to replace humans with AI (and why you shouldn’t!)
TLDR: Google is giving advertisers less information on their campaigns as they want you to use AI instead. However, it will never understand the nuances and seasonality of the ski industry. History When I first used Google in 2001, it was a clean, user-friendly search engine with a ‘Do No Evil’ motto. It grew to...
Why It’s Not Cool To Make Sexist Snowboards (& six other thoughts)
We search the Interweb for the best and latest insights into the world of snowsports so you don’t have to. Here are this week’s seven super snippets: 1. Go Eskimo, Go Nosepost Will you ever control your smartphone with your nose? You will if you download the Nosepost app. This amusing video explains how...
What were the Top 10 Posts on Skipedia in 2014?
During 2014, we published 60 posts on Skipedia, covering brands as diverse as Lidl and HSBC, destinations from Flaine to Denmark and tour operators from Crystal to AliKats. But which were our most read blog posts? Here’s our top ten – in reverse order – from 2014: 10. Mountain Base hit a PR goldmine We reported...
The Alternative Snow Awards
Last week the London Ski and Snowboard Show was held at Earls Court. Normally we’d write up a ’23 Snippets from the Ski Show’ type of post, but in the wake of the World Snow Awards we thought we’d announce our own award winners, based on our observations last week. Biggest Newcomer to the Industry...
12 Things We Learned At The ABTOF French Ski Launch 2014
Journalists, tour operators and resorts gathered in London today for the annual ABTOF and AtoutFrance ski conference – the official French ski launch for this winter season. Here’s some quick snippets that we picked up from the day: Ski Famille won the ABTOF award for Best Innovation – for their absolutely brilliant idea (although...