
Magic Pass hits record numbers after 2025/26 launch
Europe’s leading collective lift pass – the Magic Pass – has started strongly for its 9th year in operation. Sales for the 2025/26 season opened on 11 March and by 08 April, Magic Pass have reported 277,000 sales for next season. This has generated more than CHF108 million in revenue – a whopping 64% increase...

Intersport Discount Code 2025
Use the Intersport discount code ‘SKIPODCAST’ to save on ski hire this winter or simply take this link and your discount will automatically be applied, saving you money at the checkout. Intersport is the main sponsor of The Ski Podcast and offers this code for all listeners. The Intersport discount code ‘SKIPODCAST’ will save you...

Will a Lamborghini snowboard make you faster?
The Italian ‘supercar’ manufacturer Lamborghini has announced the release of ‘Warpspeed’ – a new snowboard. The ‘Warpspeed’ has been designed in collaboration with Capita, using Falcor composite fastenings. The front and back of the boards have been shaped to resemble recent Lamborghini supercars, coloured with a special purple finish. It also comes adorned with the...

Les 2 Alpes Give Twins Born on 22/2/22…22 Years of Free Skiing
You have to give it to Les 2 Alpes, this is genius promotion. 2 is the magic number One week before the auspicious date of 22/2/22, the French resort of Les 2 Alpes confirmed their love of the number ‘2’ in this Facebook post…and launched a unique competition. You probably don’t need to speak French...

6 Takeaways from We Like Travel’s Annual ‘Mountains Resort Social Media’ Report
Every autumn, French digital marketing agency We Like Travel publishes the results of their annual social media survey of French mountain resorts and regions. The 2021 survey looked at responses from 233 destinations, including 181 ski resorts, 19 ski areas and 33 regions. Here are six of the key points we took from this year’s...