Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Posts tagged "competition"
Surface 2 Air Sports use a 'Mega Giveaway' competition to drive Facebook engagement

Surface 2 Air Sports use a ‘Mega Giveaway’ competition to drive Facebook engagement

We have written before on Skipedia about how the rules on Facebook are rarely applied in practice.  When brand pages such as Manchester United don’t worry, and Cover Photo rules are regularly ignored, even by reasonably large companies, then do the guidelines really matter? Perhaps not, but while many brands run competitions, only a few truly...
Perisher increase fans and engagement with 'Skibum' Facebook competition

Perisher increase fans and engagement with ‘Skibum’ Facebook competition

Brands are always searching for effective competitions to increase their fans base and engagement on Facebook. Australian resort Perisher has recently managed to achieve both with their ‘Be the ultimate Skibum‘ competition. The competition offered entrants the chance to win a ‘ski bum’ experience valued at over AUD20,000.  The prize included six weeks’ accommodation, lift...