Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Posts tagged "hashtags"
Val Thorens engage via social media with #WantToSki campaign

Val Thorens engage via social media with #WantToSki campaign

Some images capture your attention more than others, and this unusual photo we saw on Facebook this morning was one of those. Val Thorens use #WantToSki hashtag The picture piqued our interest, so we took a look at Twitter to see what was happening around that #WantToSki hashtag.   It turns out Val Thorens have built a...
Dominos use Twitter hashtag to boost sales

Dominos use Twitter hashtag to boost sales

Using hashtags on Twitter for promotions is still a new area that we have written about before.  So this recent Tweet Treat campaign by Domino’s Pizza impressed us. On offer was a great reason for followers to take part: cheaper pizza! The promotion, which ran from 0900 to 1100 on 5th March 2012, reduced the...
Marketing at the London Ski & Snowboard Show: Gallery

Marketing at the London Ski & Snowboard Show: Gallery

The London Ski & Snowboard Show returned to Earls Court for the first time in 17 years. We went along and took a look at how companies were going about their marketing this year, whether QR codes, Facebook and Twitter promotion or use of hashtags. By Iain Martin
Using Twitter hashtags in advertising...

Using Twitter hashtags in advertising…

‘Your season starts here’ With just two days to the Metrosnow.co.uk London Ski and Snowboard Show, I found myself admiring this ad over the weekend. That strapline ‘Your season starts here’ gets it in one.  The season really does start with the London Show. But what about Twitter? I would have liked the poster even more if...
5 Simple Tips For Using Twitter Effectively

5 Simple Tips For Using Twitter Effectively

At first glance, Twitter seems much more complicated to use than Facebook. After all, your nephew and your mum are probably both on Facebook, but it’s unlikely they Tweet. But while there are many more users of Facebook, there are still over 200 million active users on Twitter. So if you’re not already using Twitter...