Skipedia offer digital marketing for the snowsports industry, including content, paid search and social media.

Posts tagged "tignes"
Tignes update Facebook page to make it less 'official and more shareable

Tignes update Facebook page to make it less ‘official and more shareable

While at Grand Ski last week, we noticed that Tignes had recently changed their Facebook page name. The original name for the page was ‘Tignes espace killy (Official)’ – not only a mouthful, but extremely ill-suited for tagging within posts.  If you wanted to link to their Facebook page, you had to accept that the...
Sex sells, but so do penguins...

Sex sells, but so do penguins…

And if that’s not the strangest headline you read today, you’re probably a fan of the National Enquirer! Seriously though, we know that sex sells, even in the ski industry.  Tignes rely on it, and it’s also worked for Les Portes du Soleil and Mt Norquay in Canada. Penguins sell too! But it turns out...
Interview with Tignes about the new Tignespace development [Video]

Interview with Tignes about the new Tignespace development [Video]

During Grand Ski 2012 in Annecy, Skipedia asked Catherine Breiller from Tignes Promotion about the new Tignespace sports and conference centre. Skipedia (www.skipedia.co.uk) is a blog full of fresh ideas about social media and snowsports. By Iain Martin
What's new at Grand Ski 2012...

What’s new at Grand Ski 2012…

This week saw the 21st edition of Grand Ski – the annual French snowsports event exclusively for the trade.   This year saw 460 tour operators and agents from 17 markets around the world meet up with 238 exhibitors. Grand Ski was held in Annecy for the third consecutive year and will move to Chambery...
The Top 10 French Ski Resorts on Facebook (Dec 11)

The Top 10 French Ski Resorts on Facebook (Dec 11)

It’s been over six months since the last Skipedia count on how the French Ski Resorts were doing on Facebook, so now the season is underway, a recap is certainly overdue.  Here’s the scores on the doors in December 2011: The Top 10 French Ski Resorts on Facebook 1. Megeve – 43529 fans (1) 2....
Why sex sells in Tignes...

Why sex sells in Tignes…

Ten years ago Tignes was the ugly duckling sister of Val d’Isere. A bunch of purpose-built apartments whose only appeal was their proximity to the Grande Motte glacier. But this French resort has become a swan. Tignes is exciting. Tignes is the location of X Games Europe – the only X games event in the...