Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Posts tagged "zermatt"
Ski Ads in 'The Guardian', Sep 2019

Ski Ads in ‘The Guardian’, Sep 2019

We were interested to see who was advertising in the recent travel supplement in The Guardian, published on 07 September. The supplement was a ‘distributed advertorial supplement created by APL Media Limited’. Typically this means there’s very little content and lots of ads, increasing the chances it will go straight in the recycling bin. APL...
Trail Running article by Skipedia on welove2ski

Trail Running article by Skipedia on welove2ski

Iain’s article on ‘Trail running in the Alps‘ was recently published on The article looks at which races to choose, how to enter and how to prepare – based on his experience of running mountain marathons and ultra marathons in the Alps:   Trail Running articles by Iain You can also read Iain’s race...
Zermatt ski touring article on Rad Season

Zermatt ski touring article on Rad Season

In December 2017, Iain from Skipedia went to Zermatt as a guest of Matterhorn Chalets to try ski touring in the Swiss resort. His article was recently published on the adventure website   360 degree images During his trip Iain was also taking new 360 degree images for Matterhorn Chalets, which can be viewed...
Zermatt article in 'The Skier & Snowboarder' magazine

Zermatt article in ‘The Skier & Snowboarder’ magazine

Skipedia doesn’t just create online content. This is an article for ‘The Skier & Snowboarder Magazine’ that Iain wrote after a visit to Zermatt earlier this season.  Take this link to read more print articles by Iain Martin. Iain enjoyed a visit to Zermatlantis – the historically-themed underground museum in Zermatt.  Just click on the...
Folie Douce bring more 'sweet madness' to Megeve

Folie Douce bring more ‘sweet madness’ to Megeve

It was in 1969 when Luc Reversade, a former ski instructor, founded the first La Folie Douce in Val d’Isere. The restaurant and bar soon built up a reputation as the place in Val to go for apres-ski. As has been clear for years at the Krazy Kangaruh and Moosevirt in St Anton, apres-ski doesn’t have to...
Swiss Ski Resort Analysis shows lift passes most expensive in Europe

Swiss Ski Resort Analysis shows lift passes most expensive in Europe

We recently came across an excellent research document – ‘Bilan de la saison des domaines skiables suisses – Hiver 2012/13‘ . It was created by Laurent Vanat, who was also responsible for the ‘2013 International Report on Snow & Mountain Tourism‘. Most visited Swiss ski resorts The report is packed full of data.  This graph was...