Perisher/Thredbo article in ‘The Telegraph’
Iain travelled to the Australia ski resorts of Perisher and Thredbo in July 2023. His article has now been published in ‘The Telegraph‘. Iain stayed at ‘The Man from Snowy River Hotel’ in Perisher. You can listen to more about Iain’s trip to Australia in Episode 182 of The Ski Podcast:
Perisher increase fans and engagement with ‘Skibum’ Facebook competition
Brands are always searching for effective competitions to increase their fans base and engagement on Facebook. Australian resort Perisher has recently managed to achieve both with their ‘Be the ultimate Skibum‘ competition. The competition offered entrants the chance to win a ‘ski bum’ experience valued at over AUD20,000. The prize included six weeks’ accommodation, lift...