Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Iain
Eiger Trail Article in Trail Running Magazine

Eiger Trail Article in Trail Running Magazine

As part of his ‘Road to UTMB 2021’ journey, Iain’s article about the ‘Eiger Trail 51’ race has been published by Trail Running Magazine. This follows on from Iain’s ‘How to train for the UTMB in the UK‘ article, which was published in the June/July issue of the magazine, and review of the ‘Pilgrim Challenge’...
Climate Change article in The Telegraph

Climate Change article in The Telegraph

Iain had planned to write an article about summer skiing in Zermatt for The Telegraph, but presented with highly unusual conditions for July, it became a comment piece about climate change instead: The article is behind the Telegraph firewall (subscription only), but you can read it below: You can see what it was like in...
'Pilgrim Challenge' Article in Trail Running Magazine

‘Pilgrim Challenge’ Article in Trail Running Magazine

As part of his ‘Road to UTMB 2021’ journey, Iain’s article about the ‘Pilgrim Challenge’ two-day ultra marathon has been published by Trail Running Magazine. This is a follow up to his ‘How to train for the UTMB in the UK‘ article, which was published in the June/July issue of the magazine. Many thanks to...
'UTMB' article in Trail Running Magazine

‘UTMB’ article in Trail Running Magazine

How do you train for the infamous UTMB ultra marathon – 165km with almost 10,000m of climbing – if you live in the UK? Iain answers this question in his recent article for Trail Running Magazine, as he describes his training plans before he takes on this world famous race in August 2021. The article...
[VIDEO] "Never Waste A Good Crisis" by MTN

[VIDEO] “Never Waste A Good Crisis” by MTN

Iain from Skipedia and The Ski Podcast was a guest in the Mountain Trade Network‘s latest online panel last week. The panel was one of a series of regular events organised by the Mountain Trade Network to keep the industry up to date with the latest thoughts and customer data. Our topic was ‘Never Waste...
French Pyrénées article in Skier & Snowboarder Magazine

French Pyrénées article in Skier & Snowboarder Magazine

Can you ski at half term on a budget? Iain went to the French Pyrénées last February (just before lockdown 1.0) to find out. Iain stayed in Cauterets and skied there and at Grand Tourmalet. His article has now been published in Skier and Snowboarder Magazine and online on their website: