Sunshine Village celebrate their Facebook fans in their Cover Photo
It wasn’t so long ago that Sunshine Village were the villains. After their epic social media fail in January 2011, there was a large amount of negativity attached to the brand. That certainly hasn’t all gone. The Support Ski Patrol wronged by Sunshine Village Facebook page is still active and has almost 8000 fans. However,...
Snowbasin resort tackles social media ski patrol complaint head on
‘What if customers complain using social media?’ Our answer at Skipedia is simple – that’s great. Obviously no one wants an unhappy customer, but the great advantage of social media is that you can find out quickly if your customers are being negative about your brand online. Sunshine Village’s social media fail Then it’s...
An epic social media fail…by Sunshine Village
An Epic Social Media Fail This story hit the news earlier this year, and is worth revisiting as it is an example of an epic social media fail within snowsports. The Story In December 2010, four senior staff at Sunshine Village were dismissed after an incident, allegedly involving the owner’s son, who was found skiing...