Five Great Examples of ‘Star Wars’ In The Snow
Unless you’ve been living in a cave like Obi Wan Kenobi, you may have noticed a new Star Wars movie has recently come out. We thought we’d mark the occasion by celebrating five great ‘Star Wars’ appearances in ski resorts! 1. Star Wars comes to the Folie Douce These guys are always bang on the...
Interview with Thibaut Loubere, Community Manager, Val Thorens
With 230,000 fans on Facebook, 20000 followers on Instagram and 15000 on Twitter Val Thorens is one of the most engaged ski resorts in the world. So during our recent visit to Val Thorens, Skipedia took the opportunity to catch up with Thibaut Loubere, Community Manager for the resort. Q: This is your first...
Why 7 seconds for a video is long enough…
We often get asked how long a video should be… Think about your own tolerance levels There is no simple answer, but think about your own use of the internet: a video longer than 2 minutes normally has to be pretty damn good for you to give up your valuable time and watch all of...
Courchevel and Val Thorens go head to head to open first
Ski resorts can be like buses – you wait for ages for one of them to open early and suddenly two do it on the same day. Today (Wednesday 26 November) both Courchevel and Val Thorens opened early for a preview day of skiing. Announced on Twitter In the case of Courchevel, which doesn’t officially...
Does size matter? Scaling the UK snowsports market.
The French are bigger than we are. So are the Americans. But does size matter? And to be specific, how big is ours? We speak, of course, of the size of the UK snowsports market. No more Crystal Industry Report In recent years the Crystal Ski Industry Report has always been the starting point for...
Snow+Rock create great data visualisation with #urbanmountains
It’s been a great week for snowsports content marketing campaigns. We’ve already written about the viral France Montagnes video, but we have also been impressed with Snow+Rock’s #urbanmountains campaign. Great data visualisation The campaign cleverly combines data about some of the highest mountains in the world and represents them in the context of London Underground stations:...