Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Posts tagged "la folie douce"
La Folie Douce to open first hotel in Chamonix

La Folie Douce to open first hotel in Chamonix

La Folie Douce is diversifying beyond their highly successful ‘clubbing in the snow’ concept by opening their first hotel this December in Chamonix Mont Blanc. The new project is a joint venture between La Folie Douce et Les Hôtels (très) Particuliers. They will take over La Palace Le Savoy, formerly occupied by Club Med. Opening...
55% of La Folie Douce Val Thorens sold for €2.5m

55% of La Folie Douce Val Thorens sold for €2.5m

Most British skiers to France will have heard of the ‘clubbing at altitude’ concept of La Folie Douce. The first Folie Douce was established in Val d’Isere in 2007 by founder Luc Reversade. You can now party and eat in six resorts across the French Alps – Val d’Isere, Val Thorens, Meribel-Courchevel, Alpe d’Huez and...
Five Great Examples of 'Star Wars' In The Snow

Five Great Examples of ‘Star Wars’ In The Snow

Unless you’ve been living in a cave like Obi Wan Kenobi, you may have noticed a new Star Wars movie has recently come out. We thought we’d mark the occasion by celebrating five great ‘Star Wars’ appearances in ski resorts! 1. Star Wars comes to the Folie Douce These guys are always bang on the...
P&V team up with La Folie Douce

P&V team up with La Folie Douce

The biggest challenge facing tour operators is being able to differentiate their product. After all, if you’re trying to choose who to go with to a particular destination, then the ski area is the same, the lift pass is the same, and the choice of ski schools and ski hire is the same. Some companies...
Folie Douce bring more 'sweet madness' to Megeve

Folie Douce bring more ‘sweet madness’ to Megeve

It was in 1969 when Luc Reversade, a former ski instructor, founded the first La Folie Douce in Val d’Isere. The restaurant and bar soon built up a reputation as the place in Val to go for apres-ski. As has been clear for years at the Krazy Kangaruh and Moosevirt in St Anton, apres-ski doesn’t have to...