Olympics twist leads to big PR win for Mark Warner
You may have seen some of the coverage recently claiming that the Olympics have led to an increase in active holiday bookings. Masterful PR This is a masterful piece of PR from Mark Warner Holidays that has so far gained them exposure in The Daily Telegraph and many other publications. The claim is that the company...
Three examples of ski companies breaking Facebook’s Timeline Cover Photo guidelines
Less than a month ago that Timeline became the standard format for brand pages on Facebook. When the new style was announced, we pointed out the key Timeline features. Last month we looked at a early adopters who had already converted to Timeline. We also looked at the UK’s largest ski company, Crystal Holidays, when...
Twelve UK Ski Companies Already Using Facebook Timeline
With the Facebook Timeline deadline for brand Pages coming up on 30 March 2012, we’ve taken a look at how twelve of the UK’s leading ski tour operators are using Timeline so far. The companies are not necessarily the twelve largest. Indeed the UK’s largest ski company – Crystal Ski – has still to make the switch to Timeline....
Where are the ski companies of 1984 today?
Possibly our favourite Christmas present at Skipedia was an original 1984 copy of ‘The Sunday Times Guide to Ski and Apres-Ski’ (in association with Harpers & Queen, don’t you know…). Skiing was in a massive growth phase in 1984Written by Alastair Scott, who had been appointed skiing editor of The Sunday Times by Andrew Neil...