Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Posts tagged "portes du soleil"
Great 'Tube Map' Content Marketing from AliKats

Great ‘Tube Map’ Content Marketing from AliKats

We loved this piece of content marketing we came across recently from the Morzine-based company, AliKats Mountain Holidays:     Ticks all the boxes for good content It ticks all the boxes for good content: 1. It’s entertaining 2. It’s interesting 3. It’s informative Shareable and branded On top of that it’s very shareable (it’s...
Facebook Cover Photo Guidelines for Pages: do they matter?

Facebook Cover Photo Guidelines for Pages: do they matter?

Last week we highlighted some companies  breaking the official Facebook Cover Photo guidelines for Pages. With Facebook Timeline for Pages still only a few weeks old, it increasingly seems that their guidelines are unenforceable. We noticed two more dubious Cover Photos this week, from the ski areas of Sun Peaks and the Portes du Soleil:...
Nude skier helps Portes du Soleil win Facebook fans

Nude skier helps Portes du Soleil win Facebook fans

Nude skiing isn’t something you see very often, so we at Skipedia liked this innovative campaign by the (Swiss) Portes du Soleil. The campaign was run via YouTube and a dedicated site – http://ski-nu.ch/. Once the video finished, users were invited to ‘participate’, taking them to the Portes du Soleil Facebook page. On arrival on the...