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The Best Brexit Quotes from LISTEX Summer Session 2019

by iain on May 2, 2019 • No Comments

Despite Brexit-fatigue, the Brexit panel in the afternoon of the 2019 LISTEX Summer Session was the best attended session of the day. The panel was chaired by Mark Frary and he was joined by Laurent Vanat, Sean Newsom (welove2ski.com), Ian Hope (Ski Famille), Farina Azam (Travlaw) and Martina Jamnig (Austrian Tourist Office)....

Ideas / Resorts

27 Takeaways from the 2019 International Report on Snow and Mountain Tourism

by iain on Apr 16, 2019 • No Comments

‘Skiing is not dead’ (in Asia, anyway) Laurent Vanat, international expert in ski business and ski resort management, has published the 11th edition of his ‘International Report on Snow and Mountain Tourism’. The headline takeaway is that global skier numbers are up for the second season in a row,...

Iain / Resorts

Ski Touring in Morocco: A Photo Essay

by iain on Feb 8, 2019 • No Comments

Iain from Skipedia recently went ski touring in Morocco. Flying into Marrakech, and then travelling to Imlil (1740m), Iain then spent three nights at the Refuge des Mouflons (3207m), ski touring to different 4000m peaks. Ski hire was from Braemar Mountain Sports, guiding and logistics were organised by Toubkal Guide. You...

Iain / Resorts

Iain Martin wins award for ‘Best Online Article’ from France Montagnes

by iain on Sep 12, 2018 • 1 Comment

Yesterday saw 17 French ski resorts and regions gather in London for the annual France Montagnes UK press launch. Resorts including La Clusaz, Les 2 Alpes, Les Menuires and Tignes were joined by regional organisations Savoie Mont Blanc and the French Pyrenees as they briefed the UK press on all...

Resorts

Three Days in Les 3 Vallées

by iain on May 21, 2018 • No Comments

With the best snow in a generation, what better season to sneak in a final few days in the world’s largest ski area…Les 3 Vallées. Day 1 My family have been lucky enough to ski in Les 3 Vallées several times before, so we didn’t waste our time. After dropping our...

Ideas

Is Ed Sheeran about to save the ski industry?

by iain on Nov 9, 2017 • No Comments

For years the snowsports industry has been debating how to bring new entrants to the market. Schools skiing, free lift passes for kids, changing half-term dates – there have been plenty of ideas thrown around. Perhaps all we needed was the omnipresent Ed Sheeran? Not content with filling the singles...

Events / Resorts

Behind the scenes at ‘The Jump’ 2017 in Kuhtai

by iain on Mar 9, 2017 • No Comments

Last month Iain from Skipedia was lucky enough to be taken on a behind-the-scenes tour of ‘The Jump’ in Kuhtai. The most entertaining season yet This fourth season of the show has perhaps been the most entertaining yet – probably because it has featured more skiing than in...

Mobile / Resorts / Social Media

Interview with Thibaut Loubere, Community Manager, Val Thorens

by iain on Dec 18, 2015 • No Comments

With 230,000 fans on Facebook, 20000 followers on Instagram and 15000 on Twitter Val Thorens is one of the most engaged ski resorts in the world. So during our recent visit to Val Thorens, Skipedia took the opportunity to catch up with Thibaut Loubere, Community Manager for the resort. ...

Resorts / Tour Operators

‘I’m a modern-day Batman’ says anti-ESF campaigner

by iain on Nov 2, 2014 • No Comments

These are difficult days for the ESF in the UK. The current legal cases against Simon Butler and Le Ski have stirred up plenty of negative sentiment within the British market against the ESF. Both cases – which deal with different aspects of the law – are currently at different...

Tour Operators

Why do chalet girls bake a cake every day?

by iain on Aug 13, 2011 • 2 Comments

Okay, not strictly anything to do with marketing, but just for fun… So why do chalet girls bake a cake every day? As far as I know chalets have always left out a cake for their guests to tuck into for ‘afternoon tea’. After a long day on the slopes,...

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Branding / Ideas

MessyWeekend Ski Goggles Review

by iain on Jan 27, 2020 • No Comments

Iain from Skipedia and The Ski Podcast recently tried out a new pair of MessyWeekend ski goggles that we were sent to test. This hip Danish startup is still less than two years old, but is making waves in the eyewear market. A combination of good prices and an ethical approach to business has helped...

Events / Resorts

Mindfulness in Les Menuires article in Totally Snow

by iain on Jan 17, 2020 • No Comments

Iain visited ‘Yoga Week’ in Les Menuires in April 2019. His article on ‘mindfulness’ has now been published in Totally Snow magazine.

Iain / Ideas

Ski Touring in Morocco article in ‘Totally Snow’

by iain on Jan 14, 2020 • No Comments

Iain travelled to Morocco in January 2019 for a ski touring trip in the Atlas Mountains. His article has now been published in ‘Totally Snow‘ magazine:

Iain / Ideas

‘Ski Flight Free’ article by Skipedia in Telegraph Ski & Snowboard Mag

by iain on Dec 24, 2019 • No Comments

Iain started the ‘Ski Flight Free‘ campaign in September 2019 to try and encourage more skiers to travel to the Alps by train or (a fully laden) car instead of flying. Iain’s opinion piece on the subject appeared in December’s ‘Telegraph Ski & Snowboard Magazine’. You can find the article on the existential threat to...

Events / Ideas

14 Takeaways from LISTEX 2019

by iain on Dec 23, 2019 • No Comments

The 7th annual London International Ski Trade Exchange took place at The Snow Centre in Hemel Hempstead early this year. The following stats came from the annual SportPursuit and Weski research by Duplare: The UK ski market is estimated to be 1 million regular skiers and 1 million who identify as skiers 95% of under-35s...

Iain / Ideas

Chemmy Alcott interview on J2Ski

by iain on Dec 12, 2019 • No Comments

Iain interviewed BBC Ski Sunday presenter Chemmy Alcott at the London Ski & Snowboard Festival in October 2019. The four-time Olympian revealed her fitness tips and how she got back to ‘fighting weight’ after having her second child. She also offers advice for new mums wanting to get back into the sport.

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The Best Brexit Quotes from LISTEX Summer Session 2019

27 Takeaways from the 2019 International Report on Snow and Mountain Tourism

Ski Touring in Morocco: A Photo Essay

Iain Martin wins award for ‘Best Online Article’ from France Montagnes

Three Days in Les 3 Vallées

Is Ed Sheeran about to save the ski industry?

Behind the scenes at ‘The Jump’ 2017 in Kuhtai

Interview with Thibaut Loubere, Community Manager, Val Thorens

‘I’m a modern-day Batman’ says anti-ESF campaigner

Why do chalet girls bake a cake every day?

MessyWeekend Ski Goggles Review

Mindfulness in Les Menuires article in Totally Snow

Ski Touring in Morocco article in ‘Totally Snow’

‘Ski Flight Free’ article by Skipedia in Telegraph Ski & Snowboard Mag

14 Takeaways from LISTEX 2019

Chemmy Alcott interview on J2Ski

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