Iain started the ‘Ski Flight Free‘ campaign in September 2019 to try and encourage more skiers to travel to the Alps by train or (a fully laden) car instead of flying.

Iain’s opinion piece on the subject appeared in December’s ‘Telegraph Ski & Snowboard Magazine’.

You can find the article on the existential threat to ski resorts and what we can can do about it on page 20:

This article first appeared online on The Telegraph website.