Some interesting stats have crossed our path in the last week.
The UK is the most important overseas market
Most relevant for the British snowsports market is that the UK is the most important foreign market (by far) for French ski resortsĀ

Source: Domaines Skiables de France 2025
The North America market is growing fast
Research by G2A Consulting, shows a 10.6% in visitors from the USA and a 21.3% increase in Canadian visitors to French ski resorts during the peak French holiday period.
