New French/English ‘Ski Instructor’ Phrasebook
When we first read about the new ‘Passe-Partout’ English/French phrasebook for ski resort professionals, we did wonder if someone was having a cheeky joke. The last few seasons have seen two British/French legal actions, with Le Ski’s ‘ski hosting’ case and Simon Butler‘s still going through the appeal process. Time for an entente? So maybe...
The Alternative Snow Awards
Last week the London Ski and Snowboard Show was held at Earls Court. Normally we’d write up a ’23 Snippets from the Ski Show’ type of post, but in the wake of the World Snow Awards we thought we’d announce our own award winners, based on our observations last week. Biggest Newcomer to the Industry...
38 Soundbites from the LISTEX 2014 Ski Forum
Skipedia attended this week’s London International Ski Trade Exchange forum, moderating and presenting at several sessions. There was such a huge amount covered over the two days, it’s impossible to do justice to it all, but here’s a taster of what was under discussion: Ski 2 The Moon There were 90,000 downloads of Skitracks last...
Caesar Crowdsourcing For ESF Graffiti Art
Regular visitors to Skipedia may recall our suggestion that Banksy had visited Meribel last winter season. This homage to Banksy’s famous ‘Kissing Policemen’ was seen on on the Altiport chairlift in March 2014: Render unto Caesar… We can reveal that the artist behind this work is in fact Caesar and he has plans for...
The Future of Google
Last month we attending the excellent biannual Brighton SEO. Among the many impressive presenters, Ian Miller looked at the future of Google. Some of the themes covered below will be familiar to anyone who has read Dave Eggers’ prescient novel ‘The Circle’ – a fictional account of a technology company that has terrifying ambitions. Google...
Quick Response Sees Lidl Win After Sainsbury’s #Fail
Aha! We love quick thinking from a digital team… Massive credit to the marketing team at Lidl for their quick response after Sainsbury’s accidentally displayed a poster encouraging staff to persuade customers to spend more money – this is brilliant! Click on the photo to see it more clearly…