5 Takeaways from the 2023 International Report on Snow & Mountain Tourism
The latest International Report on Snow & Mountain Tourism by Swiss expert Laurent Vanat was released yesterday, looking at data from the 2021/22 winter season. The report shows that after two difficult years due to the pandemic, the ski world has recovered well. Vanat’s media presentation yesterday was packed full of insights. These are some...
7 Digital Media Takeaways from the 2023 Infinite Dial Report
The Infinite Dial is the longest-running survey of digital media consumer behavior in America. It tracks mobile behaviour, internet audio, podcasting, social media, smart speakers and lots more data in the digital space. Here are our seven takeaways from this year’s report: A decade ago only half of people had a smartphone, but that has...
‘Parrots in the Snow: the rise and fall of Bladon Lines’ – article in ‘Ski+Board’ magazine
Iain’s article ‘Parrots in the Snow: the rise and fall of Bladon Lines‘ has now been published in ‘Ski+Board’ magazine. It’s also now available as a special episode of The Ski Podcast My first experience of working in the ski industry came 35 years ago when I went to Chatel in the Portes du Soleil...
3 Takeaways from the latest SnowSports Industries America survey
The SIA survey is one of the largest snowsports surveys in the world. Their annual report questioned 18,000 US citizens and delivered some interesting data. Ski Touring is booming The number of people participating in ski touring has more than tripled from 700,000 to 2.2 million in the last three years. The closures during the...
French ski lift strikes cause little or no disruption shock
Bad news travels fast, or as my gran used to say, “Misery loves company”. Whichever aphorism you prefer, the recent strikes in French ski resorts appear to have had little impact on holidaymakers. Not that you would have expected this after the multiple and calamitous stories by most of the UK media, with headlines such...
Why do dictators love skiing?
Nothing says you have no friends more than this photo of Kim Jong-un, smoking a cigarette, sitting on a chairlift, on his own. This photo was taken in 2013, when Kim took a test ride at the new Masikryong ski resort, built by soldiers from the North Korean army. Educated in Switzerland, the supreme leader...