Thoughts on Snowsports

Iain Martin, The Ski Podcast

The sad demise of the catered chalet ski holiday

The sad demise of the catered chalet ski holiday

Looking through a recent survey from Le Ski, I was struck by one stat in particular. While it was encouraging to read that the number of UK skiers and snowboarders is predicted to grow by 14% in winter 2023/24, the fact that only 13% stay in catered chalets highlighted how...
Will ChatGPT make ‘ski experts’ redundant?  

Will ChatGPT make ‘ski experts’ redundant?  

AI (Artificial Intelligence) is changing fast. A few years ago, it was just the name of one of Steven Spielberg’s less good movies, but in 2023 AI has moved from the world of ‘futurologists’ into the mainstream. The chances are that even if you haven’t tried ChatGPT (or Google’s ‘Bard’),...
'Parrots in the Snow: the rise and fall of Bladon Lines' - article in 'Ski+Board' magazine

‘Parrots in the Snow: the rise and fall of Bladon Lines’ – article in ‘Ski+Board’ magazine

Iain’s article ‘Parrots in the Snow: the rise and fall of Bladon Lines‘ has now been published in ‘Ski+Board’ magazine. It’s also now available as a special episode of The Ski Podcast My first experience of working in the ski industry came 35 years ago when I went to Chatel...
Ski Touring in Morocco: A Photo Essay

Ski Touring in Morocco: A Photo Essay

Iain from Skipedia recently went ski touring in Morocco. Flying into Marrakech, and then travelling to Imlil (1740m), Iain then spent three nights at the Refuge des Mouflons (3207m), ski touring to different 4000m peaks. Ski hire was from Braemar Mountain Sports, guiding and logistics were organised by Toubkal Guide. You...
'I'm a modern-day Batman' says anti-ESF campaigner

‘I’m a modern-day Batman’ says anti-ESF campaigner

These are difficult days for the ESF in the UK. The current legal cases against Simon Butler and Le Ski have stirred up plenty of negative sentiment within the British market against the ESF. Both cases – which deal with different aspects of the law – are currently at different...
Why do chalet girls bake a cake every day?

Why do chalet girls bake a cake every day?

Okay, not strictly anything to do with marketing, but just for fun… So why do chalet girls bake a cake every day? As far as I know chalets have always left out a cake for their guests to tuck into for ‘afternoon tea’. After a long day on the slopes,...
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Why you should be skiing in the French Pyrenees...

Why you should be skiing in the French Pyrenees…

Iain from Skipedia went out to the French Pyrenees last month for the first time (since 1988…) and came back a complete convert. He was so impressed, he put together this video to explain a little more clearly what the different resorts have to offer, who they’re suitable for and the various options for travelling...
The Winter Olympics Ski Podcast - (sometimes) live from PyeongChang 2018

The Winter Olympics Ski Podcast – (sometimes) live from PyeongChang 2018

Jim and Iain have decided to up the ante for the Winter Olympics and produce a daily podcast for the duration of the Games. We’re aiming to give a quick summary to start your day, with some insight beyond what you’ll see in mainstream coverage and hopefully with a dash of humour. Make sure you...
Knowledge Is Powder Ski Podcast - Episode 10

Knowledge Is Powder Ski Podcast – Episode 10

In Episode 10 Jim and Iain were joined by Will Taylor, currently based out in South Korea and our ‘man on the ground’ for the Winter Olympics, and Jerry Blease, who has hosted celebrities including Sting and Seal in his La Clusaz chalet. Jerry reveals that Sting preferred cross country skiing and how Seal enjoyed...
How much is an Olympic medal worth?

How much is an Olympic medal worth?

The XXIII Olympic Winter Games start tomorrow. Are you excited about it? Will you be getting up in the middle of the night to watch? Most importantly, will you get value for money from the Games? Team GB target is 4 medals Almost £30 million has been invested to this Olympic cycle. For this, UK Sport...
Pic du Midi off-piste article on InTheSnow

Pic du Midi off-piste article on InTheSnow

Last month, in January 2018, Iain from Skipedia went to the French Pyrenees to learn more about this mountain range that so often gets forgotten, behind all the focus on the Alps. Our experience was that the ski resorts of the French Pyrenees have a huge amount to offer. One of the highlights of the...
Knowledge Is Powder Ski Podcast - Episode 9

Knowledge Is Powder Ski Podcast – Episode 9

In Episode 9 Jim and Iain are joined by Krystelle Kubicki, Marketing Manager at Iglu Ski. The team talk about the epic storms that are sweeping Europe and covering the mountains and everything else in snow, while Jim tries to come up with a better word than Snowmaggedon. Are skiers boozers? We look at the latest...