Folie Douce in Val d’Isère ‘now run by Luc’
Browsing through ‘The Sunday Times Guide to Ski & Après-Ski’ recently we were amused to see that the Folie Douce in Val d’Isère is ‘now run by Luc’. ‘Luc’ is the founder of the Folie Douce empire The Luc in question is Luc Reversade, now known as the brainchild behind the whole Folie Douce ‘clubbing...
Folie Douce to open new hotel in Serre Chevalier
It seems hotels from La Folie Douce are like buses; none for ages and then two come along at once. It was only earlier this summer that we reported La Folie Douce was diversifying into hotels with the news that they were to open their first property in Chamonix this December. Less than two months...
Knowledge Is Powder Ski Podcast – Episode 9
In Episode 9 Jim and Iain are joined by Krystelle Kubicki, Marketing Manager at Iglu Ski. The team talk about the epic storms that are sweeping Europe and covering the mountains and everything else in snow, while Jim tries to come up with a better word than Snowmaggedon. Are skiers boozers? We look at the latest...
12 Things We Learned At The ABTOF French Ski Launch 2014
Journalists, tour operators and resorts gathered in London today for the annual ABTOF and AtoutFrance ski conference – the official French ski launch for this winter season. Here’s some quick snippets that we picked up from the day: Ski Famille won the ABTOF award for Best Innovation – for their absolutely brilliant idea (although...
Folie Douce brand expands to Alpe d’Huez
While at Grand Ski last week, we noticed that the Folie Douce have announced plans to add a fourth venue to their expanding empire. Regular après-skiers will already know the very successful Folies Douces in Val d’Isere, Val Thorens, and, from this season, in Meribel. La Folie Douce comes to Alpe d’Huez From December 2013,...