MessyWeekend Ski Goggles Review
Iain from Skipedia and The Ski Podcast recently tried out a new pair of MessyWeekend ski goggles that we were sent to test. This hip Danish startup is still less than two years old, but is making waves in the eyewear market. A combination of good prices and an ethical approach to business has helped...
Oakley Airwave Goggles trump Google’s Glasses
Only months ago Google had the futurologists excited when they released their Google glasses, but Oakley have blown them away with their new Airwave ski and snowboard goggles. This is the Christmas present for the gadget lover in your family. With integrated GPS and Bluetooth, these goggles will connect to your iPhone for calls and...
How a face full of snow can be a surprisingly good sell…
This ad for Adidas goggles was another of my favourites from last autumn. A great image and a great hook. According to Chad Sayers ‘when I see everything, I can ride anything’. Now, I’m guessing that, like me, you haven’t heard of Chad Sayers. But who cares? This is a great aspirational idea. If I...