Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Posts tagged "profeet"
Trail Running article by Skipedia on welove2ski

Trail Running article by Skipedia on welove2ski

Iain’s article on ‘Trail running in the Alps‘ was recently published on welove2ski.com The article looks at which races to choose, how to enter and how to prepare – based on his experience of running mountain marathons and ultra marathons in the Alps:   Trail Running articles by Iain You can also read Iain’s race...
The Art & Science of Content Marketing – LISTEX Presentation

The Art & Science of Content Marketing – LISTEX Presentation

Last month Iain from Skipedia presented at the LISTEX forum on the topic ‘The Art & Science of Content Marketing’. He looked at the importance of having clear goals first for any campaign, then deciding on the format and platforms to be used. Iain included examples from the ski industry, including content by Crystal Ski,...
Article by Skipedia in RunABC South

Article by Skipedia in RunABC South

Iain from Skipedia recently interviewed the reigning Great Britain 100km champion Paul Navesey for RunABC South magazine.   Paul is an ambassador for Profeet – specialists in custom sports footwear and one of Skipedia’s clients. Click on the image below to view a larger version of the article.    
'Out with the old, in with the new': Ski Boot Fit at Profeet

‘Out with the old, in with the new’: Ski Boot Fit at Profeet

I’ve known Profeet – either via Natives or Skipedia – since they were founded by Hamish Wolfenden in 2001. While I’ve tried out their Run Lab several times, it was only last month that I first experienced the ski boot fit service. I can’t believe I waited so long! Vintage 1997 ski boots I worked my lastski season...