Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Mobile
Graphene means flexible phones & tablets may arrive by 2012

Graphene means flexible phones & tablets may arrive by 2012

Following our recent post about the amazing new technology we predict will soon be available, it was fascinating to read this week that the first flexible ‘bendy screened’ gadgets will be on the market in early 2012. This video from Samsung shows how they believe their new flexible device could be used. Another future technology...
Ideas for using QR codes in the ski industry

Ideas for using QR codes in the ski industry

eBay launch shop with QR codes only We at Skipedia were interested to read that eBay will be opening a pop-up shop in Soho this Christmas. The shop will stock 200 lines of products, but have no tills.  The only way to buy the products will be through the eBay mobile app. Cash and credit cards will not be...
A glimpse into the future: 'A Day Made of Glass'

A glimpse into the future: ‘A Day Made of Glass’

At Skipedia we love this amazing insight into a future that’s probably not so far away (2020?). Let’s just hope that not every product’s an Apple…
Marketing at the London Ski & Snowboard Show: Gallery

Marketing at the London Ski & Snowboard Show: Gallery

The London Ski & Snowboard Show returned to Earls Court for the first time in 17 years. We went along and took a look at how companies were going about their marketing this year, whether QR codes, Facebook and Twitter promotion or use of hashtags. By Iain Martin
What is the point of using QR codes online?

What is the point of using QR codes online?

Yesterday, the excellent London Freeze event posted a QR code onto our Facebook page. No problem with that. It’s great use of Facebook, but we found the image they posted interesting – a QR code, with the instruction to get out your smart phone and scan it to get a 10% discount on tickets. Isn’t...
Oakley Europe use Facebook Check-In promotion

Oakley Europe use Facebook Check-In promotion

We liked this current Facebook promotion by Oakley Europe.  Very simple, but very effective.   All you have to do is to show that you’ve checked-in on Facebook when you make a purchase and you get a free T-shirt. Okay, there have been a few negative comments about the fact the offer is only available at...