Thoughts on Snowsports

Iain Martin, The Ski Podcast

The sad demise of the catered chalet ski holiday

The sad demise of the catered chalet ski holiday

Looking through a recent survey from Le Ski, I was struck by one stat in particular. While it was encouraging to read that the number of UK skiers and snowboarders is predicted to grow by 14% in winter 2023/24, the fact that only 13% stay in catered chalets highlighted how...
Will ChatGPT make ‘ski experts’ redundant?  

Will ChatGPT make ‘ski experts’ redundant?  

AI (Artificial Intelligence) is changing fast. A few years ago, it was just the name of one of Steven Spielberg’s less good movies, but in 2023 AI has moved from the world of ‘futurologists’ into the mainstream. The chances are that even if you haven’t tried ChatGPT (or Google’s ‘Bard’),...
'Parrots in the Snow: the rise and fall of Bladon Lines' - article in 'Ski+Board' magazine

‘Parrots in the Snow: the rise and fall of Bladon Lines’ – article in ‘Ski+Board’ magazine

Iain’s article ‘Parrots in the Snow: the rise and fall of Bladon Lines‘ has now been published in ‘Ski+Board’ magazine. It’s also now available as a special episode of The Ski Podcast My first experience of working in the ski industry came 35 years ago when I went to Chatel...
Ski Touring in Morocco: A Photo Essay

Ski Touring in Morocco: A Photo Essay

Iain from Skipedia recently went ski touring in Morocco. Flying into Marrakech, and then travelling to Imlil (1740m), Iain then spent three nights at the Refuge des Mouflons (3207m), ski touring to different 4000m peaks. Ski hire was from Braemar Mountain Sports, guiding and logistics were organised by Toubkal Guide. You...
'I'm a modern-day Batman' says anti-ESF campaigner

‘I’m a modern-day Batman’ says anti-ESF campaigner

These are difficult days for the ESF in the UK. The current legal cases against Simon Butler and Le Ski have stirred up plenty of negative sentiment within the British market against the ESF. Both cases – which deal with different aspects of the law – are currently at different...
Why do chalet girls bake a cake every day?

Why do chalet girls bake a cake every day?

Okay, not strictly anything to do with marketing, but just for fun… So why do chalet girls bake a cake every day? As far as I know chalets have always left out a cake for their guests to tuck into for ‘afternoon tea’. After a long day on the slopes,...
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Even more pictures of cars covered in snow…

Even more pictures of cars covered in snow…

Following on from our previous blog posts (from back in…2012) musing about cars covered in snow, here are a few more photos to keep us entertained. Let it snow. On cars.  
Les Menuires is Best Value Ski Resort in France

Les Menuires is Best Value Ski Resort in France

A recent survey by Locasun showed that the cheapest French resorts were Chamrousse, Puy St Vincent and Les Angles in the French Pyrénées. However, they noted that other resorts have much larger ski areas, so this was not a fair comparison. They decided to look at which resorts offered the best value based on the...
Val d'Isère article by Skipedia on InTheSnow.com

Val d’Isère article by Skipedia on InTheSnow.com

Iain from Skipedia recently visited Val d’Isère to check out the new La Daille gondola. His article has now been published on InTheSnow.com     This is Iain’s video, shot at the gondola’s base station and shared on the InTheSnow Facebook page:  
Interview by Skipedia with Charlotte Bankes on J2Ski.com

Interview by Skipedia with Charlotte Bankes on J2Ski.com

Iain from Skipedia recently had the opportunity to interview Charlotte Bankes – the newest member of Team GB. Bankes has British parents and recently left the French team to represent Great Britain in snowboard cross. Iain’s exclusive interview was published on J2Ski.com. You can also listen to an excerpt of the interview on Episode 25...
17 UK Ski Market Insights from the Club Med 2018 Report

17 UK Ski Market Insights from the Club Med 2018 Report

A new Club Med survey ‘The Changing Landscape of the Ski Market’ suggests that ski holidays are holding up well, despite the uncertainty over Brexit. Here are 17 key facts we took from the report:   Brexit  84% of Brits still likely to go on a skiing or snowboarding holiday despite Brexit 34% said Brexit...
LG Trail Ultra article by Skipedia on Men's Running

LG Trail Ultra article by Skipedia on Men’s Running

Iain’s article on the LG Trail – a 110km ultra marathon from Lausanne to Geneva – was recently published on Men’s Running Magazine.   Iain flew to Switzerland with Swiss. He wore Brooks Cascadia trail shoes with custom insoles provided by Profeet.co.uk   Other Articles on Men’s Running Iain has previous written for Men’s Running Magazine...