Les Menuires is Best Value Ski Resort in France
A recent survey by Locasun showed that the cheapest French resorts were Chamrousse, Puy St Vincent and Les Angles in the French Pyrénées. However, they noted that other resorts have much larger ski areas, so this was not a fair comparison. They decided to look at which resorts offered the best value based on the...
Folie Douce to open new hotel in Serre Chevalier
It seems hotels from La Folie Douce are like buses; none for ages and then two come along at once. It was only earlier this summer that we reported La Folie Douce was diversifying into hotels with the news that they were to open their first property in Chamonix this December. Less than two months...
Five Nuggets of Snowsports Marketing We Noticed This Week
We find them so you don’t have to. Here are five nuggets of snowsports marketing we’ve seen recently… 1. Why Serre Chevalier should make shorter videos This cute video was published by Serre Chevalier this week. It starts with a spoof of Serre Che employees mucking around: pisteurs dynamite a snowman; snow groomers race each...
Serre Chevalier offer exclusive ski day for Facebook fans
We’ve seen some nice Facebook promotions by resorts before. This summer Verbier teased their fans to decide if they should open for a day. Free skiing for Facebook fans Currently Serre Chevalier are planning to start off the 2013/14 winter ski season with an exclusive ski day for their Facebook fans. One day before the...
The Top 10 French Ski Resorts on Facebook (Dec 11)
It’s been over six months since the last Skipedia count on how the French Ski Resorts were doing on Facebook, so now the season is underway, a recap is certainly overdue. Here’s the scores on the doors in December 2011: The Top 10 French Ski Resorts on Facebook 1. Megeve – 43529 fans (1) 2....
The Top 10 French Ski Resorts on Facebook
Although social media marketing is much more about quality than quantity, I thought it would be interesting to see how many fans different ski resorts have racked up. Later in this series, I’ll also be publishing figures for other countries, and also for British snowsports companies. The Top 10 French Ski Resorts on Facebook 1....