Electric vehicle article in ‘Snow’ magazine
Iain’s opinion piece on why ‘Driving to the Alps in an EV is easier than you think’ has been published in ‘Snow’ magazine. Iain is founder of the lobbying group, Ski Flight Free, which encourages skiers and snowboarders to travel by low-carbon methods instead of flying. Iain also recently presented at the London Snow Show...
UTMB Sustainability interview for The Green Runners
In August 2025, Iain interviewed Fabrice Perren, Sustainability Director for UTMB, in Chamonix to discuss the various initiatives that the company is bringing in to reduce their carbon footprint. Iain’s interview is now live on ‘The Green Runners’ website – the fantastic UK lobbying group that is bringing together environmentally-conscious runners and helping make running...
10 Takeaways from the 2023 Booking.com Sustainable Travel Report
Now in its eighth year, Booking.com’s 2023 annual Sustainable Travel Report, gathered insights from over 33,000 travellers from 35 countries. The latest survey shows that there is a huge appetite for sustainable travel solutions – but it helps if those options are not more expensive. Booking.com has committed to reach net-zero by 2040, by achieving...
Sustainability article in ‘School Snowsports’
In his role as founder of Ski Flight Free, Iain was asked to contribute to Schools Snowsports – the annual publication from the National Schools Snowsports Association. His article on how to cut the carbon cost of travelling to a ski resort was recently published in their 2022 edition.
Andermatt article in ‘Skier & Snowboarder Magazine’
Iain travelled out to Andermatt in Switzerland in March 2022 to report on their sustainability credentials. His article has now been published in the October issue of ‘Skier & Snowboarder Magazine’. You can read the issue online by taking this link. You can listen to Iain’s review of his trip in Episode 92 of The...
The Outdoor Industry Demands Climate Policy
We encourage all businesses working in the snowsports industry to join this campaign, organised by the lobbying group Protect Our Winters, asking policy makers to catch up and produce policies that support increased sustainability while penalising bad practices. These demands will be presented in an open letter to European policy makers ahead of COP27. A...