Oakley logo becomes part of the Cauterets Snow Park
Plenty of brands sponsor snow parks, but not many make one of the key features a super-sized version of their logo. But that’s what Oakley have done in Cauterets in the Pyrenees. A 14m module incorporating a huge Oakley logo was shipped in from Sweden and transferred to the Snowpark by helicopter Cauterets is perhaps...
The Top 10 French Ski Resorts on Facebook (Dec 11)
It’s been over six months since the last Skipedia count on how the French Ski Resorts were doing on Facebook, so now the season is underway, a recap is certainly overdue. Here’s the scores on the doors in December 2011: The Top 10 French Ski Resorts on Facebook 1. Megeve – 43529 fans (1) 2....
The Top 10 French Ski Resorts on Facebook
Although social media marketing is much more about quality than quantity, I thought it would be interesting to see how many fans different ski resorts have racked up. Later in this series, I’ll also be publishing figures for other countries, and also for British snowsports companies. The Top 10 French Ski Resorts on Facebook 1....