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Posts tagged "winter olympics"
The Winter Olympics Ski Podcast - (sometimes) live from PyeongChang 2018

The Winter Olympics Ski Podcast – (sometimes) live from PyeongChang 2018

Jim and Iain have decided to up the ante for the Winter Olympics and produce a daily podcast for the duration of the Games. We’re aiming to give a quick summary to start your day, with some insight beyond what you’ll see in mainstream coverage and hopefully with a dash of humour. Make sure you...
Knowledge Is Powder Ski Podcast - Episode 10

Knowledge Is Powder Ski Podcast – Episode 10

In Episode 10 Jim and Iain were joined by Will Taylor, currently based out in South Korea and our ‘man on the ground’ for the Winter Olympics, and Jerry Blease, who has hosted celebrities including Sting and Seal in his La Clusaz chalet. Jerry reveals that Sting preferred cross country skiing and how Seal enjoyed...
How much is an Olympic medal worth?

How much is an Olympic medal worth?

The XXIII Olympic Winter Games start tomorrow. Are you excited about it? Will you be getting up in the middle of the night to watch? Most importantly, will you get value for money from the Games? Team GB target is 4 medals Almost £30 million has been invested to this Olympic cycle. For this, UK Sport...
How has Sochi 2014 scored on social media?

How has Sochi 2014 scored on social media?

Social media in the UK exploded when Jenny Jones won her bronze medal in the Snowboard Slopestyle. Twitter has gone mad for Jenny Jones Her Twitter following skyrocketed from 6000 to 60000 in 48 hours and is now up to 70000. Twitter Reach shows that since just 9am today her name has been included in...
The North Face push Olympic boundaries in Canada

The North Face push Olympic boundaries in Canada

The Canadian Olympic Committee have threatened legal action against winter wear manufacturer, The North Face. The dispute is over a range of clothing that The North Face have produced in advance of the Sochi 2014 Winter Olympics, in their ‘International Collection’. Ambush marketing? As The North Face are not an official sponsor of the Games,...