Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Posts tagged "content marketing"
Content Marketing Case Study: Video Content for Le Ski

Content Marketing Case Study: Video Content for Le Ski

Earlier this month, Skipedia went out to Courchevel 1650 to create some new video content for our client Le Ski. Our previous successful content marketing for Le Ski was designed to increase reach and brand awareness, and successfully added 10000 qualified addresses to their email newsletter list as well as 3000 followers to their Facebook...
Snow+Rock create great data visualisation with #urbanmountains

Snow+Rock create great data visualisation with #urbanmountains

It’s been a great week for snowsports content marketing campaigns. We’ve already written about the viral France Montagnes video, but we have also been impressed with Snow+Rock’s #urbanmountains campaign.   Great data visualisation The campaign cleverly combines data about some of the highest mountains in the world and represents them in the context of London Underground stations:...
France Montagnes video goes viral

France Montagnes video goes viral

If you’ve been scrolling through Facebook in the last couple of days, you’ll probably have seen this great video from France Montagnes – currently going viral across the Internet. Overheard in Ski Resorts ‘Overheard in French Ski Resorts’ plays on the well-trodden meme previous seen in ‘Shit Snowboarders Say’ etc but crucially manages to be...
Great 'Tube Map' Content Marketing from AliKats

Great ‘Tube Map’ Content Marketing from AliKats

We loved this piece of content marketing we came across recently from the Morzine-based company, AliKats Mountain Holidays:     Ticks all the boxes for good content It ticks all the boxes for good content: 1. It’s entertaining 2. It’s interesting 3. It’s informative Shareable and branded On top of that it’s very shareable (it’s...