Snowboarding ‘makes a splash’ with urinal game
The nadir of the commercialisation of snowboarding must surely have now been reached with the news that a British company are combining snowboarding with urinating. Even Shaun White wouldn’t stoop this low At Skipedia, we recently looked at Shaun White’s foray into the world of chewing gum. You might feel that if he can earn...
If there’s no snow, maybe it’s time for virtual ski holidays?
With December arriving next week, the current state of the slopes in Europe looks extremely worrying. Why is all the snow over in North America and not in Europe? At the risk of sounding like Kevin the Teenager: ‘It’s so unfair!’ North America opens early, Europe opens late… Over the pond – Aspen, Whistler and others...
Ideas for using QR codes in the ski industry
eBay launch shop with QR codes only We at Skipedia were interested to read that eBay will be opening a pop-up shop in Soho this Christmas. The shop will stock 200 lines of products, but have no tills. The only way to buy the products will be through the eBay mobile app. Cash and credit cards will not be...
Small is beautiful: Why Obermutten has more Facebook fans than Zermatt and Verbier…
The tiny Swiss village of Obermutten has shown just how simple social media is… The hamlet of 79 residents promised that when anyone likes their Facebook page they would print off their profile and pin it up in the village. The pictures quickly filled up the town’s main noticeboard, and now they are using the side...
A glimpse into the future: ‘A Day Made of Glass’
At Skipedia we love this amazing insight into a future that’s probably not so far away (2020?). Let’s just hope that not every product’s an Apple…
Calgary SnowFest flashmob shows the way…
When Skipedia visited last month’s Ski and Snowboard Shows at London and Birmingham, a common topic of conversation was how the shows could be refreshed and less predictable. Maybe we could learn a lesson from our friends across the water. Check out this highly entertaining flashmob that livened up the Calgary SnowFest last week. Now that is...