Thoughts on Snowsports

Iain Martin, The Ski Podcast

Author Archive
Is It Time To Start Stalking Your Competitors?

Is It Time To Start Stalking Your Competitors?

The launch of Facebook’s new Timeline for Pages has thrown up some interesting challenge for brands already. However, one change that was announced last week seems to have slipped under the radar – with Timeline it will be possible to look at any brand Page and review the success of their recent activity. Review your...
SSX proves print can still work, when used well

SSX proves print can still work, when used well

Despite delays in its release, SSX (2012) was widely welcomed when it hit the shops last week. The new release incorporates superb graphics and features, including ice axes to descend into a cave and a wingsuit section set in in Patagonia.  It even features ‘Art of Flight‘ star Travis Rice. The game has its own Facebook and...
Five Things You Need To Know About Timeline For Facebook Pages

Five Things You Need To Know About Timeline For Facebook Pages

Okay, by now you know that yesterday Timeline for Facebook Pages went live.  Currently it’s optional to ‘upgrade’, but all Pages will automatically be converted on 30 March 2012.  So what do you need to know? Summary for the time-poor, cash-rich The Cover Image arrives Landing Pages are gone There are lots of customisable features...
Les Menuires 7 show how Millennials are prepared to use social media to fight injustice

Les Menuires 7 show how Millennials are prepared to use social media to fight injustice

The Arab Spring, Occupy and now the Les Menuires 7 – the Millennials are showing how natural they find it to use social media to fight injustice. The Les Menuires 7 In this latest case – the Les Menuires 7 – seven chalet hosts have barricaded themselves into their luxury chalet after apparently being dismissed...
The Rise of the Tablet

The Rise of the Tablet

We came across these two very interesting infographics this week, showing the phenonomal growth of tablet use across the world. Globally 67 million tablets were sold worldwide in 2011, up from 18.6 million a year.   Sales of tablets will overtake sales of traditional desktops and laptops during this decade. Tablet stats: 10% of Britons...
Slide 2012 round up: Bawbags, Shaun White, Dare2b and more

Slide 2012 round up: Bawbags, Shaun White, Dare2b and more

Skipedia was at Slide – the UK trade show aimed at actionsport and streetwear retailers – yesterday, taking a look at the new products coming to the UK market in 2012.   With a focus on brands, here’s our round-up of the highlights: Bawbags booming…! This success story is one we are so delighted to share, you...