Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Posts tagged "ski show"
The Knowledge is Powder Ski Podcast – Episode 3

The Knowledge is Powder Ski Podcast – Episode 3

This week, it’s a ‘Ski Show Special’ for Jim and Iain. Iain was at the show himself and caught up with a number of people including Ski Sunday presenters Graham Bell and Ed Leigh, Team GB skiercross athlete Emily Sarsfield and ex-England rugby player Simon Shaw. In latest news we look at the new cross-Paris...
Marketing at the London Ski & Snowboard Show: Gallery

Marketing at the London Ski & Snowboard Show: Gallery

The London Ski & Snowboard Show returned to Earls Court for the first time in 17 years. We went along and took a look at how companies were going about their marketing this year, whether QR codes, Facebook and Twitter promotion or use of hashtags. By Iain Martin
Using Twitter hashtags in advertising...

Using Twitter hashtags in advertising…

‘Your season starts here’ With just two days to the Metrosnow.co.uk London Ski and Snowboard Show, I found myself admiring this ad over the weekend. That strapline ‘Your season starts here’ gets it in one.  The season really does start with the London Show. But what about Twitter? I would have liked the poster even more if...
The first TV advert for a Ski Show...?

The first TV advert for a Ski Show…?

We were very impressed to see that the Scottish Ski and Snowboard Show is running a TV advert for the show. As far as we know this is the only time a UK show has been promoted via television (please feel free to correct us), so it’s great to see some bullish activity promoting the...