Skipedia is a blog full of fresh ideas about social media and snowsports.
We offer digital marketing & PR consultancy for the ski and travel industry.

Posts tagged "scott dunn"
Why you should disable ads on your brand's YouTube channel...

Why you should disable ads on your brand’s YouTube channel…

Browsing my Facebook News Feed earlier this week, I noticed this interesting post from Crystal Ski: Great engagement As posts go, this has had over 700 likes, which makes it their most successful post in the last month.  It’s a clever video, editing together lots of the Crystal resort staff wishing their fans a Happy...
The first ski holiday adverts of the autumn...

The first ski holiday adverts of the autumn…

As the nights draw in, and the leaves fall from the trees, so the ski supplements start to appear in the printed media. Here’s a selection so far:     And what of online… While press ads become fewer and fewer, increasing advertising spend is going online. Scott Dunn have been using the Google Display...
Twelve UK Ski Companies Already Using Facebook Timeline

Twelve UK Ski Companies Already Using Facebook Timeline

With the Facebook Timeline deadline for brand Pages coming up on 30 March 2012, we’ve taken a look at how twelve of the UK’s leading ski tour operators are using Timeline so far. The companies are not necessarily the twelve largest. Indeed the UK’s largest ski company – Crystal Ski – has still to make the switch to Timeline....
How to get twice as much value from your sponsorship

How to get twice as much value from your sponsorship

‘Sponsor pulls out of Oxford and Cambridge skiing trip after students strip off in the snow’.  These were the shocking headlines that recently greeted readers of the Daily Telegraph and Daily Mail. Scott Dunn, the upmarket tour operator, agreed to sponsor the Valley Rally at Varsity Trip TwentyTen – 2500 Oxbridge students on holiday in Val...