Free Ticket Code: London Ski Show 2024
You can use the code ‘SKIPODCAST’ to secure free tickets to the 2024 London Ski Show. Alternatively, you just take this link and the code will automatically applied. Free Ticket Code – London Ski Snow 2024 The Ski Podcast is a media partner to the London Snow Show, which takes place at London’s Excel Centre...
How do skiers want to see brands promote themselves?
I found this research from SIA (Snowsports Industries America) fascinating. 1. Don’t hassle me on social media 2. Put on a great event for me 3. Let me find your brand when I’m already thinking about snowsports 4. Definitely don’t try and reach me via TikTok You can find out more about SIA in my...
Ski Launch 2024 Review
On 10 September, Iain hosted the ‘Ski Launch 2024’ forum at the Tara Copthorne Hotel in London. Keynote: Why Vail Resorts are buying in Europe (and what it means for the Epic Pass) Mike Goar was the keynote speaker, outlining Vail Resorts strategy for expansion in Europe (but disappointingly refusing to confirm any of the rumoured...
Exclusive: ‘The Brits’ to return to Mayrhofen, Austria in March 2025
British snowsports premier freestyle competition ‘The Brits’ will take place in Mayrhofen, Austria next winter. It will be the first time the event has taken place in the Alps since 2019, when Laax in Switzerland was the venue. Stu Brass, organiser of ‘The Brits’ confirmed the news in Episode 213 of The Ski Podcast: “It’s...
10 Things We Learned from the latest Ski Club of Great Britain Consumer Report
Last week, we attended the annual LISTEX & SASTEX online event, organised by the Mountain Trade Network. The two-day event started with a presentation by James Gambrill, General Manager at the Ski Club of Great Britain. He revealed the results of the end-of-season consumer report. We take a look here at some of the main...
‘Ski Launch 2023’ in London
In September 2023, Iain from Skipedia and The Ski Podcast led the forum at ‘Ski Launch 2023’, the annual event for ski industry professionals organised by Paddy Daly, from Paddy PR. Around one hundred industry professionals from the UK, representing tour operators, destinations and journalists gathered to exchange ideas. Keynote: Why Europe’s largest ski company...
